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Vemula Sinu
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Asked: 2021-11-09T17:37:12+00:00 In:

What is required to track mobile app conversions using Floodlight tags?

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  • A user-resettable device identifier passed to both Floodlight tags and the ad tags running in apps
  • A Floodlight tag with the activities set to collect in-app variables, available in DT files
  • A dynamic publisher pixel implemented in the Floodlight tag
  • An HTML5 macro added to the Floodlight tag and ad tag, and uploaded in the SDK
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  1. Best Answer

    The correct answer for the above question is:

    • A user-resettable device identifier passed to both Floodlight tags and the ad tags running in apps

    Here you can read the explanation