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Prabhakar Atla
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Asked: 2021-04-25T14:33:23+00:00 In:

How would you determine the clickthrough rate (CTR) for a client’s search ads?

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How would you determine the clickthrough rate (CTR) for a client’s search ads?

  • Evaluate the number of clicks the ad accrues per day
  • Divide the number of impressions the ad gets by its average position
  • Divide the number of clicks the ad gets by the number of impressions it gets
  • Divide the number of impressions the ad gets by the number of clicks it gets

Click Through RateCTRgoogle ad certificationgoogle adsgoogle ads certificationGoogle AdWordsgoogle adwords certificationGoogle Search NetworkSearch Ads

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1 Answer

  1. Best Answer

    The correct answer for the above question is:

    • Divide the number of clicks the ad gets by the number of impressions it gets

    Here you can read the explanation about the Click Through Rate: https://support.google.com/google-ads/answer/2615875?hl=en