Top SOCIAL MEDIA TRENDS TO PAY ATTENTION

There are many upcoming social media trends which need to pay attention to in this year 2019. Let’s take a deep dive to it and to see that how you can leg up and use it for your business benefit.

Table of Contents hide

1 Top SOCIAL MEDIA TRENDS in 2019

1.1 Mobile Ready Content:-

1.2 Influencer As The Fast Growing marketing channel:-

1.3 Generation Z:-

1.4 Artificial intelligence and Chatbots:-

1.5 Augmented Reality:-

1.6 Ephemeral Content:-

1.7 Live Streaming:-

1.8 Videos:-

1.9 Brand Participation:-

1.9.1 Conclusion:-

Top SOCIAL MEDIA TRENDS in 2019

Mobile Ready Content:-

The amount of mobile phone users is increasing day by day. It has become easy for the marketers to optimize the content to the users that suit the mobile. The top social media apps that are being used by the users are facebook, youtube, and Twitter.

Influencer As The Fast Growing marketing channel:-

It brings 10 x higher conversation rates. People are nowadays so indulged in social media apps that they just like to talk via social media and do their business through it.

Generation Z:-

These are individuals that are born from 1995 to 2012. The true social media platforms they are using include Youtube, Instagram, Facebook, Tumbler, Twitter, and Pinterest in extra order. It let to understand what their need is and what they want.

Artificial intelligence and Chatbots:-

To engage people with one another, marketing using social media platforms to create it. It raises people to live a standard life. It helps you to identify business issues and identifies to pick up-to-date models.

Augmented Reality:-

It is the way people socialize online. Some makeup brands let users test out makeup before going to buy it. It encourages your social sharing through VR app and also increases sales through impulse buying.

Ephemeral Content:-

This is the element of social media that lasts for not a long time period and diminishes after a specific time. This is the most important content that should pay attention to. Facebook and snapchat engage a lot of people together on one platform. Generally, when we do post something, it becomes newsfeed of others. This type of interaction Is mostly done on Facebook but the Snapchat doesn’t allow to do so. Your material should be authentic and unique that will teach your viewers something new.

Live Streaming:-

The social media apps like Facebook, Instagram, Snapchat, Twitter, musical.ly are promoting the use of live streaming. The consumers are now more interested to watch live videos than the text- only posts.

Videos:-

The video is basically the animation of the moving pictures in one slot. The global internet traffic will be attributed to videos with 80% of estimation. In the upcoming year 2020, 90% of the users share video and 87% of the marketers will utilize it and according to 95% of the users began to believe in that message from videos are retained on minds. The tips are that the video has to be unique and contain a ‘WOW’ factor in it. It should have to be precise. It should be friendly with mobile and have to be error free. The video should be of different contents.

Brand Participation:-

To integrate personalized experience and to anticipate customers need, brands are getting more involved in the messaging platform. The most common form of them Whatsapp, snapchat, messenger, and Wechat.